DRAFT & GOAL — BRAND ASSET GUIDANCE
Version 1.0 · July 2026

BRAND NAME
Always write the company name as “Draft & Goal”. Keep the ampersand and the
spaces on both sides. Do not shorten the name in editorial copy.

COMPANY DESCRIPTION
Draft & Goal is a multi-agent orchestration platform for enterprise marketing.
It helps teams run specialized, governed AI agents in parallel across their
marketing workflows, with the models, data and controls they choose.

LOGO SELECTION
- Use a black logo on white or light backgrounds.
- Use a white logo on black or dark backgrounds.
- Use the horizontal lockup whenever space allows.
- Use the symbol only when the full name is already clear from context.
- SVG is preferred for web, presentation and large-format use.
- PNG is available for tools that do not accept vector files.

LOGO CARE
- Keep clear space around the logo equal to the width of one large dot in the
  Draft & Goal symbol.
- Do not stretch, crop, rotate, outline or add effects to the logo.
- Do not recolour the supplied black or white logo artwork.
- Maintain strong contrast between the logo and its background.

CORE COLOURS
Brand green  #94FFAC
Black        #000000
White        #FFFFFF
Sapphire     #1E4FD6

MEDIA CONTACT
info@dng.ai
https://dng.ai/company/brand-assets/