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Integrations · Marketing & CRM

Marketo

Feed Marketo Engage enriched, scored leads — so the right people enter the right nurture program automatically.

Draft & Goal reads and writes Marketo leads and lists, and can trigger campaigns. An agentic workflow can research a new lead, score the fit, update lead fields, and drop them into a smart campaign without manual handoff.

Capabilities

What it does.

Read & write leads

Create, find, and update Marketo leads and their custom fields.

Lead enrichment

Map AI-extracted company and contact data onto lead fields.

Lead scoring

Write a fit score and reasoning back to the lead record.

Trigger campaigns

Add leads to static lists and request smart-campaign enrollment.

Example

New lead to enriched, scored, enrolled in Marketo.

Input: lead email AI Agent: enrich (web search + scrape) LLM: score (JSON) Marketo: update lead & enroll

The AI Agent researches the company; the LLM returns a fit score as JSON that maps onto Marketo fields, then the lead is enrolled in the matching campaign.

Setup

Connect in minutes.

01

Authorize

Connect with OAuth or REST credentials — scoped to exactly what you allow.

02

Configure

Map workflow output to Marketo lead fields and pick the lists and campaigns workflows can use.

03

Automate

Use it in any agentic workflow, triggered by a new lead or scheduled.

Related

More Marketing & CRM connectors.

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